Web property management
Web
sites need love..
A
Web property is similar to any other real estate. Attention
to it must be consistent. Web site hosts or servers keep your property
in the Web terrain. A relationship is built on fees being paid and
consistent communication.
Updates
must be made on a regular basis and fresh content added to keep your
Web presence vital. Upgrades are inevitable as your needs change.
Your site's content will evolve while new information is inserted
and old content deleted.
Repairs must be effected as trouble appears. The
term Web master refers to those in charge of garanteeing
ongoing maintenance and development of your Web site.
Ongoing management activity such as mail and forms
interaction must be recognised and responded to. Once assimulated
these online submissions become essential feedback data.
News items, memos and calendars will need to be updated. Web site
visitor diagnostics should be analysed.
There are domain name (DNS) renewals and server payment schedules
to uphold. Complaints and kudos must be responded to and regular verification
of online status must be executed.
* DesignMeNow where effective Web design,
marketing and management evolve into Web property investments.